Our new besties at Commonwealth commissioned us to concept, design and produce 43 animated feature videos that were geared toward prospective Chevy buyers.
Each film explains the different features in a fun and playful way that is meant to be both engaging and entertaining. As this was a global project, the videos also had to be generic enough to work for every single market where Chevy is sold across the world.
This meant designing everything from scratch using a cohesive design language to create continuity throughout the entire campaign.
