Chevy Iconography

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Chevy Iconography

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Commonwealth

Our new besties at Commonwealth commissioned us to concept, design and produce 43 animated feature videos that were geared toward prospective Chevy buyers.

Client
Commonwealth
Credit
Brian McCauley
About

Each film explains the different features in a fun and playful way that is meant to be both engaging and entertaining. As this was a global project, the videos also had to be generic enough to work for every single market where Chevy is sold across the world.

This meant designing everything from scratch using a cohesive design language to create continuity throughout the entire campaign.